What should I have on my Business Card?

best business cards

Business card is still around. We say the world is digital but we still get a business card very often.

So, Are you a start-up looking for some formal introduction? Or you want an easy way for people to get in touch with you?

If yes, then you need a BUSINESS CARD!

The business card is one of the effective mediums of a formal introduction.

Is there a standard size for business cards…? Well. You could say 90mm X 55mm as a common size. But there are no hard rules. Find out a size that you think is best. Measure a credit card, or other business cards and see how it looks. If you don’t have much content to put on the card, you may opt a size of 90 x 50 or 85 x 50.

The first impression is the last impression! This statement seems quite true when it comes to a business card!

A customary business card usually includes:

  • Your name and business name
  • The basic contact information like phone number or email address.
  • Your profession like web developer, content writer etc.
  • URL of your website to check your portfolio.

Other than enhancing credibility and making the first impression, a business cards creates a sense of legitimacy and professionalism for your business. However, other than these elements, there are a lot more you need to create impactful business cards.

If you are wondering what I should have on my business card, then in this post, we are going to read about it in detail.

Let’s dive in…

Content/Niche of your business

The design, content and colour combination of a business card depends largely on the niche of its business.

Of course, you can’t use bright and fluorescent colours when it comes to representing a legal business or uses dull colours when you are working for some creative line. Right?

Business niche is the foremost thing to consider when designing a business card.

The content you use in your business card relies on the type of business you own. Although having an image may be appealing for some businesses, yet when it comes to a professional outlook, it is better to have no images.

Always remember, the first rule of creativity is ‘Less is always more.’ Avoid over designing or adding too many texts, lines and elements on your card.

Logo colour and Theme 

Another important thing you should have in your business is the right use of logo colour and theme.

This is the most prominent part of your business card, so it is important to pick colours carefully.

The colour you choose should complement the card. While choosing logo colour and theme, designers pay close attention to the colour combinations.

They choose colours that are either on the opposite sides of the colour wheel or in the same colour family. For instance, if the logo is purplish in shade, then you can opt for an orange shade as contrast.

Fonts and Graphics in business card

business card tips

These play a crucial role in the business card design.

For an exceptional business card, make sure the name and contact details should be easy to read. Black is the safest choice on a light background. For any sort of illustration and graphics you want to add in your business card, you can use complementary colours. Choosing variations of the same colour is also a great idea.

For instance, the bright blue logo and a dark blue interface. You can also use a deep black background or white background to make logo colours pop up. Feel free to try our diverse colour combinations, but always make sure you are not compromising with the readability.

Plenty of white space

White space lets your business card breathe.

Putting too many designs and text on your business card makes it messy and unattractive. Ensure it has enough white space to allows the recipients to write down or make notes information they may need later on. Consider using a flat or matte finish so the ink doesn’t smear.

Brand and Style

Business cards are a quick way to communicate the brand and style of a company. It provides an opportunity to share the message of your brand immediately.

Using cutting-edge printing techniques and using unique design elements draw the attention of recipients and keep it worth keeping.

Today, with so many choices available, you can choose or create extraordinary cards with distinct style elements, catchy language, different finishes and weight.

Image – Yes or No or Maybe?

A picture is worth a thousand words! This quote is so true here.

A great and high-quality image can take your business card to the new heights. It leaves a visual impression. So, it is vital to use an engaging and sharp image at a small size. The main idea is to ensure that it communicates exactly what you want to convey visually.

The image you use on your business card relies on the type of business you own. Although having an image may be appealing for some businesses, yet when it comes to a professional outlook, it is better to have no images.

In short, adding an image or not depends on your business niche.

Wrapping the post

Designing a business card needs creativity and precise understanding of a business. So, rather than going bland, give them a reason to contact you. If you are seeking a brand design agency that provides you with the best business card according to your business niche, then get in touch with us today.

You can drop us an email and tell us your requirements, our designers will provide you an extraordinary business card.

Over to you…

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